The Coventry Pride Brand

We understand that as a community charity, there are many groups, people and organisations that work with us. From time-to-time you may need to use our brand in publications, joint events, advertisements and more.

This page is here to give you an overview of how to correctly use our brand and to provide resources for those who require it.

Our Logo

If you’ve received permission to use our logo, please follow these guidelines.

We’ll usually ask you to use the full-colour pink version of our logo on a white background.
The amount of clear space around our logo should be equal to or greater than the height of the “C” in Coventry.
The 3 colour versions of our logo should be the only ones used.

Incorrect logo usage

Don't use an old or out-of-date logo.
Don't change the Coventry Pride logo colours.
Don’t modify the logo in any way, such as adding visual effects, angling, or rotating.

Coventry Pride Colours

Coventry Pride Pink #e5287e

Coventry Pride Purple #35003f

Tone of Voice and Message

  • LGBT/LGBTQ/LGBTQIA+ is always abbreviated as “LGBT+” by Coventry Pride.
  • Our tagline is “At the heart of our LGBT+ community“.
  • Coventry Pride is always written as “Coventry Pride“, not “Cov Pride”, except for our social media handles.
  • Our official all-year-round hashtag is #CoventryPride


  • We no longer include the pride rainbow colours in our heart as this is no longer fit-for-purpose of the ever-growing LGBT+ community and it’s many identities.
  • We no longer include the tagline with our logo as this is no longer fit-for-purpose in a mobile-first world.

Download our logo


If you require more information, additional assets or guidance, please contact us or email